{"id":1113,"date":"2026-10-14T16:58:18","date_gmt":"2026-10-14T13:58:18","guid":{"rendered":"https:\/\/sigorta.nesiblog.com\/?p=1113"},"modified":"2026-10-14T16:58:18","modified_gmt":"2026-10-14T13:58:18","slug":"rs-holding-pazarlamanin-2027-gundemini-meetup-istanbulda-degerlendirdi","status":"publish","type":"post","link":"https:\/\/sigorta.nesiblog.com\/?p=1113","title":{"rendered":"RS Holding pazarlaman\u0131n 2027 g\u00fcndemini Meetup \u0130stanbul\u2019da de\u011ferlendirdi"},"content":{"rendered":"<h4 class=\"wp-block-heading\"><strong>RS Holding Y\u00f6netim Kurulu \u00dcyesi ve CMO\u2019su Dr. Naim \u00c7etint\u00fcrk, Meetup \u0130stanbul 2026\u2019daki \u201cCMO\u2019nun 2027 Ajandas\u0131\u201d paneline kat\u0131ld\u0131. Panelde markalar\u0131n farkl\u0131la\u015fma yollar\u0131, yapay zek\u00e2n\u0131n pazarlama kararlar\u0131ndaki rol\u00fc ve yeni d\u00f6nemin \u00f6ncelikleri ele al\u0131nd\u0131.<\/strong><\/h4>\n<p class=\"wp-block-paragraph\"><strong>RS Holding Y\u00f6netim Kurulu \u00dcyesi ve CMO\u2019su Dr. Naim \u00c7etint\u00fcrk<\/strong>, Meetup \u0130stanbul 2026 kapsam\u0131nda d\u00fczenlenen <strong>\u201cCMO\u2019nun 2027 Ajandas\u0131\u201d<\/strong> panelinde pazarlama d\u00fcnyas\u0131n\u0131n d\u00f6n\u00fc\u015f\u00fcm\u00fcne ili\u015fkin de\u011ferlendirmelerini payla\u015ft\u0131.<\/p>\n<p class=\"wp-block-paragraph\"><strong>Mimeda\u2019dan Hamitcan Balc\u0131<\/strong>\u2019n\u0131n moderat\u00f6rl\u00fc\u011f\u00fcndeki panelde, <strong>Multinet | Up\u2019tan Burak Acarla<\/strong> da yer ald\u0131. Bulu\u015fmada de\u011fi\u015fen trendler ve yeni d\u00f6nem stratejileri, 2027\u2019yi \u015fekillendirecek \u00fc\u00e7 temel soru \u00fczerinden tart\u0131\u015f\u0131ld\u0131.<\/p>\n<h4 class=\"wp-block-heading\"><strong>Yapay zek\u00e2 ve insan\u0131n karar alan\u0131<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Panelde, benzer teknolojilere, yapay zek\u00e2 ara\u00e7lar\u0131na, verilere ve medya olanaklar\u0131na eri\u015fen markalar\u0131n nas\u0131l farkl\u0131la\u015fabilece\u011fi de\u011ferlendirildi. Yapay zek\u00e2n\u0131n giderek daha fazla \u00fcstlenece\u011fi pazarlama kararlar\u0131 ile insan\u0131n sorumlulu\u011funda kalmas\u0131 gereken kararlar \u00fczerinde duruldu.<\/p>\n<p class=\"wp-block-paragraph\">2027\u2019de pazarlama g\u00fcndeminin ilk s\u0131ras\u0131nda b\u00fcy\u00fcmenin, verinin, yapay zek\u00e2n\u0131n, m\u00fc\u015fteri deneyiminin veya farkl\u0131 bir \u00f6nceli\u011fin bulunup bulunmayaca\u011f\u0131 da tart\u0131\u015f\u0131ld\u0131. \u00c7etint\u00fcrk, bulu\u015fmay\u0131 farkl\u0131 bak\u0131\u015f a\u00e7\u0131lar\u0131 sunan ve \u00fczerinde d\u00fc\u015f\u00fcn\u00fclmesi gereken konular\u0131 g\u00fcndeme getiren verimli bir sohbet olarak de\u011ferlendirdi.<\/p>\n<p class=\"wp-block-paragraph\">\n<div class=\"twitter-share\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fsigortamedya.com.tr%2Frs-holding-pazarlamanin-2027-gundemini-meetup-istanbulda-degerlendirdi%2F&amp;via=sigortamedya\" class=\"twitter-share-button\">Tweet<\/a><\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>RS Holding Y\u00f6netim Kurulu \u00dcyesi ve CMO\u2019su Dr. Naim \u00c7etint\u00fcrk, Meetup \u0130stanbul 2026\u2019daki \u201cCMO\u2019nun 2027 Ajandas\u0131\u201d paneline kat\u0131ld\u0131. Panelde markalar\u0131n farkl\u0131la\u015fma yollar\u0131, yapay zek\u00e2n\u0131n pazarlama kararlar\u0131ndaki rol\u00fc ve yeni d\u00f6nemin \u00f6ncelikleri ele al\u0131nd\u0131. RS Holding Y\u00f6netim Kurulu \u00dcyesi ve CMO\u2019su<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1113","post","type-post","status-publish","format-standard","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/1113","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1113"}],"version-history":[{"count":0,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/1113\/revisions"}],"wp:attachment":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1113"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1113"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}