{"id":1148,"date":"2026-10-21T20:10:45","date_gmt":"2026-10-21T17:10:45","guid":{"rendered":"https:\/\/sigorta.nesiblog.com\/?p=1148"},"modified":"2026-10-21T20:10:45","modified_gmt":"2026-10-21T17:10:45","slug":"anadolu-sigortanin-yuzyillik-imza-kitabina-iki-odul","status":"publish","type":"post","link":"https:\/\/sigorta.nesiblog.com\/?p=1148","title":{"rendered":"Anadolu Sigorta\u2019n\u0131n \u201cY\u00fczy\u0131ll\u0131k \u0130mza\u201d kitab\u0131na iki \u00f6d\u00fcl"},"content":{"rendered":"<h4 class=\"wp-block-heading\"><strong>Anadolu Sigorta\u2019n\u0131n kurulu\u015funun 100. y\u0131l\u0131na \u00f6zel haz\u0131rlad\u0131\u011f\u0131 \u201cY\u00fczy\u0131ll\u0131k \u0130mza\u201d kitab\u0131, 24. Alt\u0131n Pusula T\u00fcrkiye Halkla \u0130li\u015fkiler \u00d6d\u00fclleri\u2019nde iki \u00f6d\u00fcl kazand\u0131. T\u00fcrkiye\u2019de sigortac\u0131l\u0131\u011f\u0131n geli\u015fimini Cumhuriyet\u2019in ekonomik ve toplumsal d\u00f6n\u00fc\u015f\u00fcm\u00fcyle birlikte ele alan eser, \u201cKurumsal Yay\u0131nlar\u201d kategorisindeki \u00f6d\u00fcl\u00fcn yan\u0131 s\u0131ra gecenin B\u00fcy\u00fck \u00d6d\u00fcl\u00fc\u2019ne de lay\u0131k g\u00f6r\u00fcld\u00fc.<\/strong><\/h4>\n<p class=\"wp-block-paragraph\"><strong>Anadolu Sigorta<\/strong>\u2019n\u0131n 100 y\u0131ll\u0131k ge\u00e7mi\u015fini ve T\u00fcrkiye sigortac\u0131l\u0131k tarihindeki yerini ele alan \u201cY\u00fczy\u0131ll\u0131k \u0130mza\u201d kitab\u0131,<strong> T\u00fcrkiye Halkla \u0130li\u015fkiler Derne\u011fi (T\u00dcH\u0130D) <\/strong>taraf\u0131ndan d\u00fczenlenen <strong>24. Alt\u0131n Pusula T\u00fcrkiye Halkla \u0130li\u015fkiler \u00d6d\u00fclleri<\/strong>\u2019nde iki \u00f6d\u00fcl\u00fcn sahibi oldu. 20 Ekim\u2019de \u0130stanbul\u2019daki The Ritz-Carlton Oteli\u2019nde ger\u00e7ekle\u015ftirilen t\u00f6rende kitap, \u201cKurumsal Yay\u0131nlar\u201d kategorisinde \u00f6d\u00fcl kazan\u0131rken gecenin B\u00fcy\u00fck \u00d6d\u00fcl\u00fc\u2019n\u00fc de ald\u0131.<\/p>\n<p class=\"wp-block-paragraph\">1925 y\u0131l\u0131nda T\u00fcrkiye\u2019nin ilk ulusal sigorta \u015firketi olarak kurulan Anadolu Sigorta\u2019n\u0131n bir as\u0131rl\u0131k yolculu\u011funu konu alan eser, \u015firketin kurumsal tarihinin yan\u0131 s\u0131ra T\u00fcrkiye\u2019de sigortac\u0131l\u0131k sekt\u00f6r\u00fcn\u00fcn geli\u015fimine de \u0131\u015f\u0131k tutuyor. Akademik koordinat\u00f6rl\u00fc\u011f\u00fcn\u00fc Prof. Dr. Mehmet \u00d6. Alkan\u2019\u0131n \u00fcstlendi\u011fi, Prof. Dr. Murat Birdal ve Do\u00e7. Dr. Bar\u0131\u015f Kablamac\u0131\u2019n\u0131n katk\u0131lar\u0131yla haz\u0131rlanan kitap, Cumhuriyet\u2019in ekonomik ve toplumsal d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc sigortac\u0131l\u0131k tarihiyle birlikte de\u011ferlendiriyor.<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201cKurumsal haf\u0131zam\u0131z\u0131 gelecek nesillere aktar\u0131yoruz\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\"><strong>Anadolu Sigorta Kurumsal \u0130leti\u015fim, S\u00fcrd\u00fcr\u00fclebilirlik ve Afet Y\u00f6netimi Ba\u015fkan\u0131 Berna Erg\u00fcntan<\/strong>, kazan\u0131lan \u00f6d\u00fcllerin \u015firketin 100 y\u0131ll\u0131k miras\u0131n\u0131 koruma ve gelecek ku\u015faklara aktarma \u00e7abas\u0131n\u0131n \u00f6nemli bir kar\u015f\u0131l\u0131\u011f\u0131 oldu\u011funu belirtti.<\/p>\n<p class=\"wp-block-paragraph\">Erg\u00fcntan, \u00f6d\u00fcllere ili\u015fkin de\u011ferlendirmesinde \u201cAnadolu Sigorta olarak 100 y\u0131ll\u0131k tarihimizin yaln\u0131zca \u015firketimize de\u011fil, \u00fclkemizin sigortac\u0131l\u0131k ge\u00e7mi\u015fine de \u0131\u015f\u0131k tuttu\u011funa inan\u0131yoruz. \u2018Y\u00fczy\u0131ll\u0131k \u0130mza\u2019 kitab\u0131m\u0131z\u0131 haz\u0131rlarken amac\u0131m\u0131z, bu k\u00f6kl\u00fc miras\u0131 belgelemek, bug\u00fcne ta\u015f\u0131yan insanlar\u0131 ve de\u011ferleri g\u00f6r\u00fcn\u00fcr k\u0131lmak, gelecek nesillere kal\u0131c\u0131 bir kaynak b\u0131rakmakt\u0131. Kitab\u0131m\u0131z\u0131n Alt\u0131n Pusula\u2019da hem Kurumsal Yay\u0131nlar kategorisinde hem de B\u00fcy\u00fck \u00d6d\u00fcl\u2019e lay\u0131k g\u00f6r\u00fclmesi bizim i\u00e7in \u00e7ok anlaml\u0131. Bu \u00f6d\u00fclleri, ge\u00e7mi\u015fimize duydu\u011fumuz sayg\u0131n\u0131n ve kurumsal haf\u0131zam\u0131z\u0131 ya\u015fatma sorumlulu\u011fumuzun de\u011ferli bir kar\u015f\u0131l\u0131\u011f\u0131 olarak g\u00f6r\u00fcyoruz. Eme\u011fi ge\u00e7en herkese te\u015fekk\u00fcr ediyor, ikinci y\u00fczy\u0131l\u0131m\u0131zda da ayn\u0131 sorumluluk ve heyecanla ilerliyoruz\u201d ifadelerini kulland\u0131.<\/p>\n<p class=\"wp-block-paragraph\">Anadolu Sigorta\u2019n\u0131n bir as\u0131rl\u0131k birikimini belgeleyen \u201cY\u00fczy\u0131ll\u0131k \u0130mza\u201d, \u015firketin tarihini T\u00fcrkiye\u2019nin ekonomik ve toplumsal geli\u015fimiyle birlikte ele alarak sigortac\u0131l\u0131\u011f\u0131n bu s\u00fcre\u00e7teki rol\u00fcn\u00fc ortaya koyuyor.<\/p>\n<p class=\"wp-block-paragraph\">Kitaba <a href=\"https:\/\/www.anadolusigorta.com.tr\/hakkimizda\/tarihce\/kitaplar\">https:\/\/www.anadolusigorta.com.tr\/hakkimizda\/tarihce\/kitaplar<\/a> \u00fczerinden ula\u015f\u0131labiliyor.<\/p>\n<p class=\"wp-block-paragraph\">\n<div class=\"twitter-share\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fsigortamedya.com.tr%2Fanadolu-sigortanin-yuzyillik-imza-kitabina-iki-odul%2F&amp;via=sigortamedya\" class=\"twitter-share-button\">Tweet<\/a><\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Anadolu Sigorta\u2019n\u0131n kurulu\u015funun 100. y\u0131l\u0131na \u00f6zel haz\u0131rlad\u0131\u011f\u0131 \u201cY\u00fczy\u0131ll\u0131k \u0130mza\u201d kitab\u0131, 24. Alt\u0131n Pusula T\u00fcrkiye Halkla \u0130li\u015fkiler \u00d6d\u00fclleri\u2019nde iki \u00f6d\u00fcl kazand\u0131. T\u00fcrkiye\u2019de sigortac\u0131l\u0131\u011f\u0131n geli\u015fimini Cumhuriyet\u2019in ekonomik ve toplumsal d\u00f6n\u00fc\u015f\u00fcm\u00fcyle birlikte ele alan eser, \u201cKurumsal Yay\u0131nlar\u201d kategorisindeki \u00f6d\u00fcl\u00fcn yan\u0131 s\u0131ra gecenin B\u00fcy\u00fck<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1148","post","type-post","status-publish","format-standard","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/1148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1148"}],"version-history":[{"count":0,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/1148\/revisions"}],"wp:attachment":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}