{"id":590,"date":"2026-06-12T18:29:26","date_gmt":"2026-06-12T15:29:26","guid":{"rendered":"https:\/\/sigorta.nesiblog.com\/?p=590"},"modified":"2026-06-12T18:29:26","modified_gmt":"2026-06-12T15:29:26","slug":"hepiyi-sigorta-ilk-ceyrekte-2-milyar-tl-kar-acikladi","status":"publish","type":"post","link":"https:\/\/sigorta.nesiblog.com\/?p=590","title":{"rendered":"Hepiyi Sigorta ilk \u00e7eyrekte 2 milyar TL k\u00e2r a\u00e7\u0131klad\u0131"},"content":{"rendered":"<h4 class=\"wp-block-heading\"><strong>Kurulu\u015funun 4. y\u0131l\u0131nda b\u00fcy\u00fcmesini s\u00fcrd\u00fcren Hepiyi Sigorta\u2019n\u0131n Genel M\u00fcd\u00fcr\u00fc \u015eenol Orta\u00e7, \u201csigorta ruhsat\u0131na sahip bir teknoloji \u015firketi\u201d vizyonuyla hareket ettiklerini belirterek, \u00f6n\u00fcm\u00fczdeki 5 y\u0131l i\u00e7inde oto sigortalar\u0131nda sekt\u00f6r lideri olmay\u0131 hedeflediklerini duyurdu.<\/strong><\/h4>\n<p class=\"wp-block-paragraph\"><strong>Hepiyi Sigorta Genel M\u00fcd\u00fcr\u00fc \u015eenol Orta\u00e7<\/strong>, kat\u0131ld\u0131\u011f\u0131 canl\u0131 yay\u0131nda sigorta sekt\u00f6r\u00fcn\u00fcn 2026 y\u0131l\u0131 ilk \u00e7eyrek sonu\u00e7lar\u0131n\u0131 de\u011ferlendirdi; \u015firketin b\u00fcy\u00fcme performans\u0131 ve gelecek d\u00f6nem hedefleri hakk\u0131nda bilgiler verdi. Yay\u0131n boyunca izleyicilerden gelen sorular\u0131 da yan\u0131tlayan Orta\u00e7, hasar s\u00fcre\u00e7lerinden teknoloji ve yapay zek\u00e2 yat\u0131r\u0131mlar\u0131na, acente politikalar\u0131ndan sekt\u00f6r geli\u015fmelerine kadar bir\u00e7ok konuda \u00f6nemli a\u00e7\u0131klamalarda bulundu.<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u0130lk \u00e7eyrekte yakla\u015f\u0131k 2 milyar TL net k\u00e2r<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">17 Haziran 2022 tarihinde ilk poli\u00e7esini kesen Hepiyi Sigorta\u2019n\u0131n d\u00f6rd\u00fcnc\u00fc y\u0131l\u0131n\u0131 tamamlad\u0131\u011f\u0131n\u0131 belirten Orta\u00e7, \u015firketin kurulu\u015fundan bu yana g\u00fc\u00e7l\u00fc bir b\u00fcy\u00fcme performans\u0131 ve karl\u0131l\u0131k sergiledi\u011fini s\u00f6yledi. 2025 y\u0131l\u0131n\u0131n sigorta sekt\u00f6r\u00fc a\u00e7\u0131s\u0131ndan ba\u015far\u0131l\u0131 ge\u00e7ti\u011fini ifade eden Orta\u00e7, ekonomik dalgalanmalara ra\u011fmen sekt\u00f6r\u00fcn b\u00fcy\u00fck b\u00f6l\u00fcm\u00fcn\u00fcn teknik k\u00e2r, finansal k\u00e2r ve verimlilik a\u00e7\u0131s\u0131ndan olumlu sonu\u00e7lar elde etti\u011fini belirtti.<\/p>\n<p class=\"wp-block-paragraph\">2026 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011fine ili\u015fkin de\u011ferlendirmesinde ise, \u201cHepiyi ad\u0131na olduk\u00e7a pozitif bir ilk \u00e7eyrek ge\u00e7irdik. Yakla\u015f\u0131k 2 milyar liral\u0131k net k\u00e2r elde ettik. Bu sonu\u00e7 bizi sekt\u00f6r\u00fcn en \u00e7ok k\u00e2r eden ilk 5 \u015firketi aras\u0131na ta\u015f\u0131d\u0131. Bunun yan\u0131nda \u00f6zsermaye k\u00e2rl\u0131l\u0131\u011f\u0131nda da sekt\u00f6r\u00fcn \u00f6nde gelen \u015firketlerinden biri olduk\u201d dedi.<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201cSigorta ruhsat\u0131na sahip teknoloji \u015firketi\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">\u015eirketin yaln\u0131zca k\u00e2rl\u0131l\u0131\u011f\u0131yla de\u011fil, b\u00fcy\u00fcmesi ve hayata ge\u00e7irdi\u011fi projelerle de \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131n\u0131 belirten Orta\u00e7, Hepiyi Sigorta\u2019n\u0131n \u00fc\u00e7 y\u0131l \u00fcst \u00fcste Do\u011fan Holding b\u00fcnyesindeki \u015firketler aras\u0131nda \u201cY\u0131l\u0131n De\u011fer Katan \u015eirketi\u201d se\u00e7ildi\u011fini hat\u0131rlatt\u0131.<\/p>\n<p class=\"wp-block-paragraph\">Yabanc\u0131 yat\u0131r\u0131mc\u0131lar\u0131n Hepiyi Sigorta\u2019y\u0131 zaman zaman \u201csigorta ruhsat\u0131na sahip teknoloji \u015firketi\u201d olarak tan\u0131mlad\u0131\u011f\u0131n\u0131 s\u00f6yleyen Orta\u00e7, bu yakla\u015f\u0131m\u0131n \u015firketin i\u015f modelini do\u011fru yans\u0131tt\u0131\u011f\u0131n\u0131 ifade etti. \u201cTeknoloji bizim i\u00e7in operasyonlar\u0131 destekleyen bir ara\u00e7 de\u011fil, i\u015f modelimizin temel unsurlar\u0131ndan biri\u201d ifadelerini kullanarak bu sayede sekt\u00f6r\u00fcn elementer bran\u015fta en d\u00fc\u015f\u00fck genel gider oranlar\u0131na sahip \u015firketlerinden biri olduklar\u0131n\u0131 vurgulad\u0131.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Teknolojinin \u015firketteki rol\u00fcn\u00fc somut verilerle anlatan Orta\u00e7, \u201cSistemlerimiz her g\u00fcn yakla\u015f\u0131k 250 bin teklif \u00fcretiyor, 12-13 bin poli\u00e7e d\u00fczenliyor ve 1.200-1.300 hasar dosyas\u0131n\u0131 y\u00f6netiyor. Bu s\u00fcre\u00e7lerin tamam\u0131na yak\u0131n\u0131 insan\u00a0m\u00fcdahalesi olmadan ve fiziksel evraka ihtiya\u00e7 duyulmadan ger\u00e7ekle\u015fiyor. Teknolojiyi ne kadar etkin kullan\u0131rsan\u0131z s\u00fcre\u00e7lerinizi o kadar verimli y\u00f6netebiliyor, maliyetlerinizi o kadar iyi kontrol edebiliyorsunuz. Bunun avantaj\u0131n\u0131 da m\u00fc\u015fterilerimize ve i\u015f ortaklar\u0131m\u0131za daha rekabet\u00e7i fiyatlar olarak yans\u0131tabiliyoruz\u201d dedi.<\/p>\n<p class=\"wp-block-paragraph\">\u015eirket genelinde dijitalle\u015fmenin g\u00fcnl\u00fck i\u015fleyi\u015fe de yans\u0131d\u0131\u011f\u0131n\u0131 belirten Orta\u00e7, \u201cTeknolojiyi yaln\u0131zca maliyetleri azaltmak i\u00e7in de\u011fil, daha h\u0131zl\u0131, daha verimli ve daha s\u00fcrd\u00fcr\u00fclebilir bir yap\u0131 kurmak i\u00e7in kullan\u0131yoruz\u201d diye konu\u015ftu.<\/p>\n<h4 class=\"wp-block-heading\"><strong>Yapay zek\u00e2 sigortac\u0131l\u0131\u011f\u0131n her alan\u0131nda kullan\u0131l\u0131yor<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Yapay zek\u00e2 ve makine \u00f6\u011frenmesi teknolojilerini yaln\u0131zca hasar s\u00fcre\u00e7lerinde de\u011fil; risk de\u011ferlendirme, fiyatlama, acente y\u00f6netimi, tahsilat ve operasyon y\u00f6netimi gibi bir\u00e7ok alanda kulland\u0131klar\u0131n\u0131 belirten Orta\u00e7, \u015funlar\u0131 s\u00f6yledi:<\/p>\n<p class=\"wp-block-paragraph\">\u201cYapay zek\u00e2 bize sadece h\u0131z kazand\u0131rm\u0131yor. Daha do\u011fru kararlar almam\u0131z\u0131, s\u00fcre\u00e7leri daha tutarl\u0131 y\u00fcr\u00fctmemizi ve hata oranlar\u0131n\u0131 azaltmam\u0131z\u0131 sa\u011fl\u0131yor. Sigortac\u0131l\u0131\u011f\u0131n her alan\u0131nda teknolojiyi daha etkin kullanmak i\u00e7in \u00e7al\u0131\u015fmaya devam ediyoruz.\u201d<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201cHaftan\u0131n 7 g\u00fcn\u00fc, g\u00fcnde iki kez hasar \u00f6d\u00fcyoruz\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">2024 y\u0131l\u0131nda ortaya koyduklar\u0131 hedeflerden birinin T\u00fcrkiye\u2019nin en h\u0131zl\u0131 hasar \u00f6deyen sigorta \u015firketi olmak oldu\u011funu hat\u0131rlatan Hepiyi Sigorta Genel M\u00fcd\u00fcr\u00fc \u015eenol Orta\u00e7, bug\u00fcn bu hedefe ula\u015ft\u0131klar\u0131n\u0131 s\u00f6yledi.<\/p>\n<p class=\"wp-block-paragraph\">\u201c\u015eu anda hem kasko hem de trafik bran\u015flar\u0131nda sekt\u00f6r\u00fcn en h\u0131zl\u0131 hasar \u00f6deyen \u015firketiyiz. Bunun i\u00e7in 2 y\u0131ld\u0131r \u00e7al\u0131\u015f\u0131yoruz. Burada i\u015fte yine yapay zeka devreye giriyor. \u00dcstelik sadece h\u0131zl\u0131 de\u011filiz, haftan\u0131n 7 g\u00fcn\u00fc hasar \u00f6demesi de yap\u0131yoruz. Hatta sabah ve \u00f6\u011flen olmak \u00fczere g\u00fcnde iki kez \u00f6deme ger\u00e7ekle\u015ftiriyoruz. Bu durum m\u00fc\u015fteri\u00a0memnuniyetini do\u011frudan art\u0131r\u0131rken acentelerimizin de i\u015fini kolayla\u015ft\u0131r\u0131yor\u201d ifadelerini kulland\u0131.<\/p>\n<h4 class=\"wp-block-heading\"><strong>Anl\u0131k hasar \u00f6deme sistemi ile bir ilk<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Canl\u0131 yay\u0131nda \u015firketin Anl\u0131k Hasar \u00d6deme Sistemi hakk\u0131nda da bilgi veren Orta\u00e7, uygulaman\u0131n T\u00fcrkiye\u2019de ve Avrupa\u2019da benzerine pek rastlanmayan bir model oldu\u011funu belirtti.<\/p>\n<p class=\"wp-block-paragraph\">Sistem sayesinde m\u00fc\u015fterilerin hasar evraklar\u0131n\u0131, foto\u011fraflar\u0131n\u0131 ve tutanaklar\u0131n\u0131 dijital ortama y\u00fckleyebildi\u011fini ifade ederek, yapay zek\u00e2 taraf\u0131ndan yap\u0131lan analiz sonucunda m\u00fc\u015fteriye an\u0131nda teklif sunuldu\u011funu ve teklifin kabul edilmesi halinde \u00f6demenin do\u011frudan hesaba o anda aktar\u0131labildi\u011fini s\u00f6yledi.<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201cAcentelerimizin tamam\u0131 ayn\u0131 \u015fartlarda \u00e7al\u0131\u015f\u0131yor\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Acentelerin sekt\u00f6rden bekledi\u011fi adalet, fiyat ve teminatlarda e\u015fitlik, portf\u00f6y haklar\u0131n\u0131n korunmas\u0131 gibi taleplerin tamam\u0131n\u0131n Hepiyi\u00a0Sigorta\u2019n\u0131n acentelik s\u00f6zle\u015fmelerinde \u015firketin kurulu\u015fundan beri yer ald\u0131\u011f\u0131n\u0131 belirtti.<\/p>\n<p class=\"wp-block-paragraph\">Orta\u00e7 ayr\u0131ca, \u201cBug\u00fcn yakla\u015f\u0131k 9.500 acentemizin tamam\u0131 bir poli\u00e7e de \u00fcretse, bin poli\u00e7e de \u00fcretse ayn\u0131 komisyon yap\u0131s\u0131na sahip. Hi\u00e7bir acentemiz aras\u0131nda fiyat, teminat veya komisyon farkl\u0131l\u0131\u011f\u0131 bulunmuyor. Ayr\u0131ca hi\u00e7bir acentemizle zarar etti\u011fi gerek\u00e7esiyle yollar\u0131m\u0131z\u0131 ay\u0131rm\u0131yoruz. Adalet ve e\u015fitlik anlay\u0131\u015f\u0131 kurulu\u015fumuzdan bu yana i\u015f modelimizin temelini olu\u015fturuyor\u201d dedi.<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201c5 y\u0131l i\u00e7inde otoda liderli\u011fi hedefliyoruz\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Uzun vadeli hedeflerine de de\u011finen Orta\u00e7, oto sigortalar\u0131n\u0131n \u015firketin en g\u00fc\u00e7l\u00fc kaslar\u0131ndan biri oldu\u011funu belirterek \u015funlar\u0131 s\u00f6yledi:<\/p>\n<p class=\"wp-block-paragraph\">\u201cBug\u00fcn hem trafik hem de kaskoda sekt\u00f6r\u00fcn ilk 5 oyuncusundan biriyiz. \u00d6n\u00fcm\u00fczde y\u00fcz y\u0131ll\u0131k rakiplerimiz var. Ancak g\u00fc\u00e7l\u00fc sermaye yap\u0131m\u0131z, teknoloji yat\u0131r\u0131mlar\u0131m\u0131z ve deneyimli ekibimizle \u00f6n\u00fcm\u00fczdeki 5 y\u0131l i\u00e7erisinde oto bran\u015f\u0131nda sekt\u00f6r liderli\u011fini hedefliyoruz.\u201d<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201cGen\u00e7lerin sigortac\u0131l\u0131\u011fa ilgisi var\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">\u00dcniversitelerde d\u00fczenlenen etkinliklere de de\u011finen Orta\u00e7, gen\u00e7lerle bir araya gelmeyi \u00f6nemsedi\u011fini belirterek, farkl\u0131 \u015fehirlerdeki \u00fcniversiteleri ziyaret edip \u00f6\u011frencilerle bulu\u015fmaya ve g\u00f6r\u00fc\u015f al\u0131\u015fveri\u015finde bulunmaya \u00f6zen g\u00f6sterdi\u011fini s\u00f6yledi. Gen\u00e7lerin sigortac\u0131l\u0131k sekt\u00f6r\u00fcne g\u00f6sterdi\u011fi ilgiden memnuniyet duydu\u011funu ifade ederek, sigortac\u0131l\u0131\u011f\u0131n gen\u00e7ler i\u00e7in \u00f6nemli kariyer f\u0131rsatlar\u0131 sundu\u011funu vurgulad\u0131.<\/p>\n<p class=\"wp-block-paragraph\">Program\u0131n sonunda Hepiyi Sigorta \u00e7al\u0131\u015fanlar\u0131na da te\u015fekk\u00fcr eden Orta\u00e7, elde edilen sonu\u00e7lar\u0131n arkas\u0131nda \u00f6zverili ve uyumlu bir ekip \u00e7al\u0131\u015fmas\u0131n\u0131n bulundu\u011funu ifade etti.<\/p>\n<p class=\"wp-block-paragraph\">\n<div class=\"twitter-share\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fsigortamedya.com.tr%2Fhepiyi-sigorta-ilk-ceyrekte-2-milyar-tl-kar-acikladi%2F&amp;via=sigortamedya\" class=\"twitter-share-button\">Tweet<\/a><\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Kurulu\u015funun 4. y\u0131l\u0131nda b\u00fcy\u00fcmesini s\u00fcrd\u00fcren Hepiyi Sigorta\u2019n\u0131n Genel M\u00fcd\u00fcr\u00fc \u015eenol Orta\u00e7, \u201csigorta ruhsat\u0131na sahip bir teknoloji \u015firketi\u201d vizyonuyla hareket ettiklerini belirterek, \u00f6n\u00fcm\u00fczdeki 5 y\u0131l i\u00e7inde oto sigortalar\u0131nda sekt\u00f6r lideri olmay\u0131 hedeflediklerini duyurdu. Hepiyi Sigorta Genel M\u00fcd\u00fcr\u00fc \u015eenol Orta\u00e7, kat\u0131ld\u0131\u011f\u0131 canl\u0131<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-590","post","type-post","status-publish","format-standard","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=590"}],"version-history":[{"count":0,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/590\/revisions"}],"wp:attachment":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}