{"id":654,"date":"2026-06-26T10:42:19","date_gmt":"2026-06-26T07:42:19","guid":{"rendered":"https:\/\/sigorta.nesiblog.com\/?p=654"},"modified":"2026-06-26T10:42:19","modified_gmt":"2026-06-26T07:42:19","slug":"allianz-risk-barometresi-kobilerin-yuzde-68i-guvencesiz","status":"publish","type":"post","link":"https:\/\/sigorta.nesiblog.com\/?p=654","title":{"rendered":"Allianz Risk Barometresi; KOB\u0130\u2019lerin y\u00fczde 68\u2019i g\u00fcvencesiz"},"content":{"rendered":"<h4 class=\"wp-block-heading\"><strong>T\u00fcrkiye\u2019deki her 10 KOB\u0130\u2019den 7\u2019si sigortas\u0131z faaliyet g\u00f6sterirken; Allianz Risk Barometresi 2026 sonu\u00e7lar\u0131na g\u00f6re i\u015f d\u00fcnyas\u0131n\u0131 siber sald\u0131r\u0131lar, do\u011fal afetler ve ilk kez ilk 10\u2019a giren yapay zek\u00e2 riskleri tehdit ediyor.<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">T\u00fcrkiye ekonomisinin can damar\u0131 olan KOB\u0130\u2019lerin y\u00fczde 68\u2019i, yani yakla\u015f\u0131k her 10 i\u015fletmeden 7\u2019si sigorta g\u00fcvencesi olmadan faaliyetlerini s\u00fcrd\u00fcr\u00fcyor. Allianz T\u00fcrkiye, 27 Haziran Birle\u015fmi\u015f Milletler KOB\u0130 G\u00fcn\u00fc vesilesiyle yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, i\u015fletmelerin do\u011fal afetlerden siber sald\u0131r\u0131lara kadar uzanan yeni nesil tehditlere kar\u015f\u0131 finansal dayan\u0131kl\u0131l\u0131klar\u0131n\u0131 art\u0131rmalar\u0131 gerekti\u011fine dikkat \u00e7ekti.\u00a0<\/p>\n<h4 class=\"wp-block-heading\"><strong>Ekonominin omurgas\u0131 risk alt\u0131nda<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">T\u00dc\u0130K verilerine g\u00f6re T\u00fcrkiye\u2019deki 3 milyon 928\u00a0bin KOB\u0130, toplam giri\u015fimlerin y\u00fczde 99,6\u2019s\u0131n\u0131 olu\u015fturuyor. \u0130stihdam\u0131n y\u00fczde 68,5\u2019ini ve yarat\u0131lan katma de\u011ferin y\u00fczde 41,2\u2019sini \u00fcstlenen bu i\u015fletmeler, yerel kalk\u0131nman\u0131n en b\u00fcy\u00fck akt\u00f6rleri konumunda bulunuyor. Ancak ekonomik dalgalanmalar\u0131n yan\u0131 s\u0131ra iklim krizi, siber riskler ve tedarik zinciri aksamalar\u0131 KOB\u0130\u2019lerin s\u00fcrd\u00fcr\u00fclebilirli\u011fini ciddi \u015fekilde tehdit ediyor.\u00a0<\/p>\n<h4 class=\"wp-block-heading\"><strong>Yapay zek\u00e2 ve siber tehditler listede<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Allianz Risk Barometresi 2026 sonu\u00e7lar\u0131, T\u00fcrkiye\u2019deki i\u015f d\u00fcnyas\u0131n\u0131n tehdit alg\u0131s\u0131ndaki de\u011fi\u015fimi g\u00f6zler \u00f6n\u00fcne seriyor. <strong>Makroekonomik Geli\u015fmeler<\/strong>: \u0130\u015f d\u00fcnyas\u0131n\u0131n ilk s\u0131radaki en b\u00fcy\u00fck endi\u015fesi. <strong>Siber Olaylar<\/strong>: Listenin ikinci s\u0131ras\u0131nda yer al\u0131yor. <strong>Do\u011fal Afetler<\/strong>: D\u00f6rd\u00fcnc\u00fc s\u0131rada \u00f6nemini koruyor. <strong>Yapay Zek\u00e2<\/strong>: Bu y\u0131l ilk kez ilk 10 risk aras\u0131na girerek yedinci s\u0131raya yerle\u015fti.\u00a0<\/p>\n<h4 class=\"wp-block-heading\"><strong>Sigortas\u0131zl\u0131k faaliyetleri durdurabilir<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Artan risk karma\u015f\u0131kl\u0131\u011f\u0131na ra\u011fmen i\u015fletmelerin y\u00fczde 68\u2019inin sigortas\u0131z olmas\u0131, olas\u0131 bir afet veya siber kriz an\u0131nda geri d\u00f6n\u00fclemez finansal kay\u0131plara yol a\u00e7ma riski ta\u015f\u0131yor. Allianz T\u00fcrkiye, yang\u0131n, sel, f\u0131rt\u0131na ve siber sald\u0131r\u0131 gibi olaylar\u0131n i\u015fletme faaliyetlerini tamamen durdurabilece\u011fini hat\u0131rlatarak, KOB\u0130\u2019lerin b\u00fcy\u00fcme ve dijitalle\u015fme hedeflerini korumak i\u00e7in risk y\u00f6netimini \u00f6nceliklendirmesi gerekti\u011fini vurguluyor.\u00a0<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201cRisk y\u00f6netimi art\u0131k KOB\u0130\u2019ler i\u00e7in rekabet avantaj\u0131n\u0131n bir par\u00e7as\u0131\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\"><strong>Allianz T\u00fcrkiye Ticari Sigortalar Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 \u00d6ktem \u00d6rk\u00fcn<\/strong>, konuyla ilgili de\u011ferlendirmesinde, \u201cKOB\u0130\u2019ler \u00fclkemiz ekonomisinin omurgas\u0131n\u0131 olu\u015fturuyor. Ancak g\u00fcn\u00fcm\u00fcz\u00fcn belirsizliklerle dolu i\u015f ortam\u0131nda i\u015fletmeler yaln\u0131zca geleneksel risklerle de\u011fil; siber sald\u0131r\u0131lar, iklim kaynakl\u0131 afetler, tedarik\u00a0zinciri sorunlar\u0131 ve faaliyet kesintileri gibi yeni nesil risklerle de kar\u015f\u0131 kar\u015f\u0131ya. Allianz Risk Barometresi 2026 sonu\u00e7lar\u0131 da i\u015fletmelerin risk g\u00fcndeminin h\u0131zla de\u011fi\u015fti\u011fini ortaya koyuyor. Bu nedenle i\u015fletmeler i\u00e7in sigorta korumas\u0131 kadar riskleri \u00f6nceden tespit etmek ve dayan\u0131kl\u0131l\u0131klar\u0131n\u0131 art\u0131rmak da kritik \u00f6nem ta\u015f\u0131yor. Bu noktada risk y\u00f6netimini yaln\u0131zca bir maliyet unsuru olarak de\u011fil, i\u015fletmenin s\u00fcrd\u00fcr\u00fclebilirli\u011fini ve rekabet g\u00fcc\u00fcn\u00fc destekleyen stratejik bir unsur olarak g\u00f6rmek gerekiyor. \u00d6zellikle son y\u0131llarda ya\u015fad\u0131\u011f\u0131m\u0131z deprem, sel, yang\u0131n ve a\u015f\u0131r\u0131 hava olaylar\u0131, risklere haz\u0131rl\u0131kl\u0131 olman\u0131n \u00f6nemini bir kez daha ortaya koydu. \u0130\u015fletmelerin faaliyetlerini kesintisiz s\u00fcrd\u00fcrebilmeleri i\u00e7in koruma mekanizmalar\u0131n\u0131 g\u00fc\u00e7lendirmeleri art\u0131k hayati \u00f6nem sahip\u201ddiye konu\u015ftu.<\/p>\n<h4 class=\"wp-block-heading\"><strong>Riskleri ger\u00e7ekle\u015fmeden y\u00f6netmek m\u00fcmk\u00fcn<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Artan afet riski ve iklim de\u011fi\u015fikli\u011finin etkileri, sigortac\u0131l\u0131kta teknik uzmanl\u0131\u011f\u0131 ve bilimsel yakla\u015f\u0131m\u0131 her zamankinden daha \u00f6nemli hale getiriyor. Allianz Grubu deste\u011fiyle 2019 y\u0131l\u0131nda hayata ge\u00e7irilen Allianz Teknik, bug\u00fcn T\u00fcrkiye\u2019nin uluslararas\u0131 akreditasyon standartlar\u0131na uygun ilk ve tek akredite deprem laboratuvar\u0131 olarak faaliyet g\u00f6steriyor. Ayn\u0131 zamanda Yang\u0131n Test &amp; E\u011fitim Merkezi olan kurum, afet ve \u00e7evresel risklerle m\u00fccadelede \u00f6nc\u00fc bir rol \u00fcstleniyor. Yap\u0131 g\u00fcvenli\u011fini art\u0131rmaya y\u00f6nelik sundu\u011fu testler, m\u00fchendislik hizmetleri, e\u011fitim programlar\u0131 ve dan\u0131\u015fmanl\u0131k \u00e7al\u0131\u015fmalar\u0131yla bireysel ve kurumsal fark\u0131ndal\u0131\u011f\u0131 art\u0131rmay\u0131 hedefleyen Allianz Teknik, farkl\u0131 sekt\u00f6r ve \u00f6l\u00e7eklerden i\u015fletmelerin maruz kalabilece\u011fi risklerin analiz edilmesine, dayan\u0131kl\u0131l\u0131klar\u0131n\u0131n art\u0131r\u0131lmas\u0131na ve olas\u0131 kay\u0131plar\u0131n azalt\u0131lmas\u0131na katk\u0131 sa\u011fl\u0131yor.<\/p>\n<h4 class=\"wp-block-heading\"><strong>KOB\u0130\u2019lere \u00f6zel koruma \u00e7\u00f6z\u00fcmleri<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Allianz T\u00fcrkiye\u2019nin KOB\u0130\u2019lere \u00f6zel geli\u015ftirdi\u011fi \u0130\u015fyerim Sigortas\u0131 ile yang\u0131n, deprem, sel, h\u0131rs\u0131zl\u0131k, elektronik cihaz ar\u0131zalar\u0131, makine k\u0131r\u0131lmas\u0131 ve sorumluluk gibi bir\u00e7ok risk tek bir poli\u00e7e kapsam\u0131nda g\u00fcvence alt\u0131na al\u0131n\u0131yor. \u0130\u015fletmeler ayr\u0131 ayr\u0131 poli\u00e7eler almak yerine, kapsay\u0131c\u0131, faaliyetlerine ve ihtiya\u00e7lar\u0131na uygun ekonomik paketlerle g\u00fcvence sa\u011flayabiliyor.<\/p>\n<p class=\"wp-block-paragraph\">\n<div class=\"twitter-share\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fsigortamedya.com.tr%2Fallianz-risk-barometresi-kobilerin-yuzde-68i-guvencesiz%2F&amp;via=sigortamedya\" class=\"twitter-share-button\">Tweet<\/a><\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye\u2019deki her 10 KOB\u0130\u2019den 7\u2019si sigortas\u0131z faaliyet g\u00f6sterirken; Allianz Risk Barometresi 2026 sonu\u00e7lar\u0131na g\u00f6re i\u015f d\u00fcnyas\u0131n\u0131 siber sald\u0131r\u0131lar, do\u011fal afetler ve ilk kez ilk 10\u2019a giren yapay zek\u00e2 riskleri tehdit ediyor. T\u00fcrkiye ekonomisinin can damar\u0131 olan KOB\u0130\u2019lerin y\u00fczde 68\u2019i, yani<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-654","post","type-post","status-publish","format-standard","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/654","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=654"}],"version-history":[{"count":0,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/654\/revisions"}],"wp:attachment":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=654"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=654"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=654"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}