{"id":778,"date":"2026-07-28T20:30:33","date_gmt":"2026-07-28T17:30:33","guid":{"rendered":"https:\/\/sigorta.nesiblog.com\/?p=778"},"modified":"2026-07-28T20:30:33","modified_gmt":"2026-07-28T17:30:33","slug":"anadolu-hayat-emeklilikin-bes-fon-buyuklugu-407-milyar-tlye-ulasti","status":"publish","type":"post","link":"https:\/\/sigorta.nesiblog.com\/?p=778","title":{"rendered":"Anadolu Hayat Emeklilik\u2019in BES fon b\u00fcy\u00fckl\u00fc\u011f\u00fc 407 milyar TL\u2019ye ula\u015ft\u0131"},"content":{"rendered":"<h4 class=\"wp-block-heading\"><strong>Anadolu Hayat Emeklilik, 2026 y\u0131l\u0131n\u0131n ikinci \u00e7eyre\u011finde aktif b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fc ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 49 art\u0131rarak 481 milyar TL\u2019ye \u00e7\u0131kard\u0131. \u015eirketin BES ve otomatik kat\u0131l\u0131m sistemindeki toplam fon b\u00fcy\u00fckl\u00fc\u011f\u00fc 407 milyar TL\u2019ye, kat\u0131l\u0131mc\u0131 say\u0131s\u0131 ise 3,4 milyonun \u00fczerine y\u00fckseldi. Genel M\u00fcd\u00fcr Serkan U\u011fra\u015f Kaygalak, \u015firketin 18 ya\u015f alt\u0131 BES pazar\u0131ndaki liderli\u011fini korudu\u011funu ve s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcmesini yeni fonlar ile \u00f6d\u00fcll\u00fc ileti\u015fim \u00e7al\u0131\u015fmalar\u0131yla destekledi\u011fini vurgulad\u0131.<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">Anadolu Hayat Emeklilik, 2026 y\u0131l\u0131 ikinci \u00e7eyre\u011fine ait finansal sonu\u00e7lar\u0131n\u0131 payla\u015ft\u0131. Bireysel Emeklilik Sistemi\u2019ndeki toplam fon b\u00fcy\u00fckl\u00fc\u011f\u00fc 407 milyar TL\u2019ye ula\u015fan Anadolu Hayat Emeklilik, ge\u00e7ti\u011fimiz y\u0131l\u0131n ayn\u0131 d\u00f6nemine\u00a0g\u00f6re aktif b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fc y\u00fczde 49 oran\u0131nda art\u0131rd\u0131.<\/p>\n<p class=\"wp-block-paragraph\"><strong>Anadolu Hayat Emeklilik Genel M\u00fcd\u00fcr\u00fc Serkan U\u011fra\u015f Kaygalak<\/strong>, 2026 y\u0131l\u0131n\u0131n ikinci \u00e7eyrek finansal sonu\u00e7lar\u0131na ili\u015fkin yapt\u0131\u011f\u0131 de\u011ferlendirmede: \u201cG\u00f6n\u00fcll\u00fc BES kat\u0131l\u0131mc\u0131 say\u0131s\u0131nda \u00f6zel sermayeli \u015firketler aras\u0131ndaki, 18 ya\u015f alt\u0131 m\u00fc\u015fteri segmentinde ise sekt\u00f6rdeki liderli\u011fini devam ettiren \u015firketimiz, istikrarl\u0131 b\u00fcy\u00fcmesini s\u00fcrd\u00fcrmektedir. G\u00f6n\u00fcll\u00fc BES ve otomatik kat\u0131l\u0131m toplam fon b\u00fcy\u00fckl\u00fc\u011f\u00fcm\u00fcz 407 milyar TL\u2019ye ula\u015f\u0131rken, kat\u0131l\u0131mc\u0131 say\u0131m\u0131z halihaz\u0131rda 3,4 milyonu a\u015ft\u0131. \u015eirketimiz, 397 bin \u00e7ocuk kat\u0131l\u0131mc\u0131 say\u0131s\u0131 ile ula\u015ft\u0131\u011f\u0131 y\u00fczde 23,1\u2019lik pazar pay\u0131 ile 18 ya\u015f alt\u0131 m\u00fc\u015fteri grubunda sekt\u00f6rdeki \u00f6nc\u00fc konumunu koruyor. Hayat sigortas\u0131 prim \u00fcretimimiz, 2026 y\u0131l\u0131n\u0131n ikinci \u00e7eyre\u011finde ge\u00e7ti\u011fimiz y\u0131la g\u00f6re y\u00fczde 32,0 oran\u0131nda artarak 11,8 milyar TL\u2019yi a\u015ft\u0131. Aktif\u00a0b\u00fcy\u00fckl\u00fc\u011f\u00fcm\u00fcz 481 milyar TL, \u00f6z kaynaklar\u0131m\u0131z 13,0 milyar TL, net d\u00f6nem k\u00e2r\u0131m\u0131z ise 3,5 milyar TL seviyesinde ger\u00e7ekle\u015fti\u201d diye konu\u015ftu.<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201c2025 TSRS Uyumlu S\u00fcrd\u00fcr\u00fclebilirlik Raporumuzu yay\u0131mlad\u0131k\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">S\u00fcrd\u00fcr\u00fclebilirli\u011fin \u015firket stratejisindeki yerine dikkat \u00e7eken Kaygalak, konuya ili\u015fkin \u015funlar\u0131 s\u00f6yledi: \u201cT\u00fcrkiye S\u00fcrd\u00fcr\u00fclebilirlik Raporlama Standartlar\u0131 (TSRS) ile uyumlu, \u015feffafl\u0131k ve hesap verebilirlik ilkelerimiz do\u011frultusunda haz\u0131rlad\u0131\u011f\u0131m\u0131z ikinci s\u00fcrd\u00fcr\u00fclebilirlik raporumuz olan 2025 s\u00fcrd\u00fcr\u00fclebilirlik raporumuzu payda\u015flar\u0131m\u0131z\u0131n bilgisine sunduk. S\u00fcrd\u00fcr\u00fclebilirlik stratejimizi i\u015f modelimize entegre etti\u011fimiz bu d\u00f6nemde; de\u011fer zincirimizi, de\u011fer yaratma mekanizmalar\u0131m\u0131z\u0131, iklimle ba\u011flant\u0131l\u0131 risk ve f\u0131rsatlar\u0131m\u0131z\u0131 b\u00fct\u00fcnc\u00fcl bir yakla\u015f\u0131mla ele ald\u0131k. 2025 Entegre Faaliyet Raporumuzun ard\u0131ndan yay\u0131mlad\u0131\u011f\u0131m\u0131z bu\u00a0raporla, t\u00fcm payda\u015flar\u0131m\u0131z i\u00e7in uzun vadeli de\u011fer yaratma hedefimizi ve bu alandaki uyum s\u00fcrecimizi daha ileri ta\u015f\u0131d\u0131k.\u201d<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u201c\u0130yi Gelecek \u00dcyeli\u011fi\u201d kampanyam\u0131za reklam ve pazarlama d\u00fcnyas\u0131n\u0131n en prestijli organizasyonlar\u0131ndan d\u00f6rt \u00f6nemli \u00f6d\u00fcl\u201d<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">\u0130leti\u015fim \u00e7al\u0131\u015fmalar\u0131n\u0131n elde etti\u011fi ba\u015far\u0131lara da de\u011finen Serkan U\u011fra\u015f Kaygalak, \u015fu de\u011ferlendirmede bulundu: \u201cYarat\u0131c\u0131 ve yenilik\u00e7i ileti\u015fim dilimizle hayata ge\u00e7irdi\u011fimiz \u201c\u0130yi Gelecek \u00dcyeli\u011fi\u201d reklam kampanyam\u0131z, pazarlama ve reklam d\u00fcnyas\u0131n\u0131n en prestijli organizasyonlar\u0131ndan \u00f6d\u00fcllerle d\u00f6nd\u00fc. Kampanyam\u0131z, bu y\u0131l 38.si d\u00fczenlenen Kristal Elma \u00d6d\u00fclleri\u2019nde \u201cFilm \u2013 TV &amp; Sinema \u2013 Banka, Sigorta ve Finansal Hizmetler\u201d kategorisinde b\u00fcy\u00fck \u00f6d\u00fcl olan Kristal Elma\u2019ya lay\u0131k g\u00f6r\u00fcl\u00fcrken; \u201cEntegre Kampanyalar \u2013 Banka, Sigorta ve Finansal Hizmetler\u201d kategorisinde ise G\u00fcm\u00fc\u015f\u00a0\u00d6d\u00fcl\u2019\u00fcn sahibi oldu. Ba\u015far\u0131s\u0131n\u0131 Marketing T\u00fcrkiye-BoomSonar i\u015f birli\u011fi ve Deloitte T\u00fcrkiye\u2019nin deste\u011fiyle d\u00fczenlenen Brandverse Awards 2026\u2019da da s\u00fcrd\u00fcren kampanyam\u0131z, \u201cFilm-Finans\u201d kategorisinde G\u00fcm\u00fc\u015f \u00d6d\u00fcl, \u201cMedya-Entegre Kampanya\u201d kategorisinde ise Bronz \u00d6d\u00fcl olmak \u00fczere toplamda 4 b\u00fcy\u00fck \u00f6d\u00fcl kazand\u0131.\u201d<\/p>\n<h4 class=\"wp-block-heading\"><strong>2026\u2019n\u0131n ikinci \u00e7eyre\u011finde \u00fc\u00e7 yeni emeklilik yat\u0131r\u0131m fonu<\/strong><\/h4>\n<p class=\"wp-block-paragraph\">\u00dcr\u00fcn geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131na ili\u015fkin de bilgi veren Kaygalak, konuya ili\u015fkin \u015funlar\u0131 vurgulad\u0131: \u201cKat\u0131l\u0131mc\u0131lar\u0131n portf\u00f6y\u00fcne \u00e7e\u015fitlilik katmak ve farkl\u0131 yat\u0131r\u0131m alanlar\u0131ndaki getiri f\u0131rsat\u0131ndan bireysel emeklilik kat\u0131l\u0131mc\u0131lar\u0131n\u0131n da yararlanabilmesi i\u00e7in yeni fon kurulu\u015fu \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 h\u0131z kesmeden s\u00fcrd\u00fcr\u00fcyoruz. Nisan ay\u0131nda Kat\u0131l\u0131m Hisse Senedi Emeklilik Yat\u0131r\u0131m Fonu ve Kira Sertifikalar\u0131 Kat\u0131l\u0131m\u00a0Emeklilik Yat\u0131r\u0131m Fonumuzu kat\u0131l\u0131m finans prensiplerine uygun yat\u0131r\u0131m ara\u00e7lar\u0131na y\u00f6nelik ilgiye kar\u015f\u0131l\u0131k olarak kat\u0131l\u0131mc\u0131lara sunduk. Emlak Sekt\u00f6r\u00fc Hisse Senedi Emeklilik Yat\u0131r\u0131m Fonu ise hisse fonlara yeni bir alternatif olarak may\u0131s ay\u0131nda halka arz edilerek bu y\u0131l kurdu\u011fumuz \u00fc\u00e7\u00fcnc\u00fc fonumuz oldu.\u201d<\/p>\n<p class=\"wp-block-paragraph\">\u015eirketin 36 y\u0131ll\u0131k k\u00f6kl\u00fc ge\u00e7mi\u015fine de vurgu yapan Anadolu Hayat Emeklilik Genel M\u00fcd\u00fcr\u00fc Serkan U\u011fra\u015f Kaygalak, s\u00f6zlerini \u015f\u00f6yle tamamlad\u0131: \u201c2026 y\u0131l\u0131n\u0131n ikinci \u00e7eyre\u011finde \u015firketimizin 36. kurulu\u015f y\u0131l d\u00f6n\u00fcm\u00fcn\u00fc kutlad\u0131k. Otuz alt\u0131 y\u0131ll\u0131k k\u00f6kl\u00fc ge\u00e7mi\u015fimizin gururunu gelece\u011fe ta\u015f\u0131rken, m\u00fc\u015fterilerimize, \u00e7al\u0131\u015fanlar\u0131m\u0131za ve t\u00fcm payda\u015flar\u0131m\u0131za sundu\u011fumuz g\u00fcveni yenilik\u00e7i \u00fcr\u00fcnlerimiz ve \u00f6d\u00fcll\u00fc ileti\u015fim \u00e7al\u0131\u015fmalar\u0131m\u0131zla peki\u015ftirmeyi s\u00fcrd\u00fcr\u00fcyoruz. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde de hem finansal s\u00fcrd\u00fcr\u00fclebilirli\u011fi destekleyen hem de\u00a0toplumsal de\u011fer yaratan vizyoner ad\u0131mlar\u0131m\u0131z\u0131 kararl\u0131l\u0131kla atmaya devam edece\u011fiz.\u201d<\/p>\n<p class=\"wp-block-paragraph\">\n<div class=\"twitter-share\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fsigortamedya.com.tr%2Fanadolu-hayat-emeklilikin-bes-fon-buyuklugu-407-milyar-tlye-ulasti%2F&amp;via=sigortamedya\" class=\"twitter-share-button\">Tweet<\/a><\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Anadolu Hayat Emeklilik, 2026 y\u0131l\u0131n\u0131n ikinci \u00e7eyre\u011finde aktif b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fc ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 49 art\u0131rarak 481 milyar TL\u2019ye \u00e7\u0131kard\u0131. \u015eirketin BES ve otomatik kat\u0131l\u0131m sistemindeki toplam fon b\u00fcy\u00fckl\u00fc\u011f\u00fc 407 milyar TL\u2019ye, kat\u0131l\u0131mc\u0131 say\u0131s\u0131 ise 3,4 milyonun \u00fczerine y\u00fckseldi.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-778","post","type-post","status-publish","format-standard","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=778"}],"version-history":[{"count":0,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/778\/revisions"}],"wp:attachment":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}