{"id":798,"date":"2026-08-03T20:39:47","date_gmt":"2026-08-03T17:39:47","guid":{"rendered":"https:\/\/sigorta.nesiblog.com\/?p=798"},"modified":"2026-08-03T20:39:47","modified_gmt":"2026-08-03T17:39:47","slug":"neova-sigortanin-ilk-yari-kari-yuzde-107-artisla-25-milyar-tlye-ulasti","status":"publish","type":"post","link":"https:\/\/sigorta.nesiblog.com\/?p=798","title":{"rendered":"Neova Sigorta\u2019n\u0131n ilk yar\u0131 k\u00e2r\u0131 y\u00fczde 107 art\u0131\u015fla 2,5 milyar TL\u2019ye ula\u015ft\u0131"},"content":{"rendered":"

Neova Sigorta, 2026 y\u0131l\u0131n\u0131n ilk alt\u0131 ay\u0131nda toplam prim \u00fcretimini ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 40,9 art\u0131rarak 19,9 milyar TL\u2019ye \u00e7\u0131kard\u0131. \u015eirketin aktif b\u00fcy\u00fckl\u00fc\u011f\u00fc 58,9 milyar TL\u2019ye, \u00f6zkaynaklar\u0131 11,2 milyar TL\u2019ye ula\u015f\u0131rken, d\u00f6nem k\u00e2r\u0131 da y\u00fczde 107 art\u0131\u015fla 2,5 milyar TL olarak ger\u00e7ekle\u015fti.<\/strong><\/h4>\n

Neova Sigorta, 2026 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131na ili\u015fkin finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. \u015eirket, y\u0131l\u0131n ilk alt\u0131 ay\u0131nda toplam prim \u00fcretimini ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re\u00a0y\u00fczde 40,9 art\u0131rarak 19,9 milyar TL\u2019ye\u00a0y\u00fckseltti. Ayn\u0131 d\u00f6nemde aktif b\u00fcy\u00fckl\u00fc\u011f\u00fc\u00a0y\u00fczde 21 art\u0131\u015fla 58,9 milyar TL\u2019ye, \u00f6zkaynaklar\u0131 ise\u00a0y\u00fczde 27 art\u0131\u015fla 11,2 milyar TL\u2019ye\u00a0ula\u015ft\u0131. \u0130lk alt\u0131 ayl\u0131k d\u00f6nem k\u00e2r\u0131 da ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re\u00a0y\u00fczde 107 artarak 2,5 milyar TL\u00a0oldu.<\/p>\n

Finansal sonu\u00e7lar\u0131n\u0131n yan\u0131 s\u0131ra uluslararas\u0131 alandaki konumunu g\u00fc\u00e7lendiren Neova Sigorta, sat\u0131\u015f kanallar\u0131, m\u00fc\u015fteri deneyimi ve kurumsal geli\u015fim alanlar\u0131ndaki \u00e7al\u0131\u015fmalar\u0131n\u0131 da y\u0131l\u0131n ilk yar\u0131s\u0131nda s\u00fcrd\u00fcrd\u00fc.<\/p>\n

Acente kanal\u0131 prim \u00fcretiminde liderli\u011fini korudu<\/strong><\/h4>\n

\u015eirketin ilk yar\u0131 performans\u0131nda dengeli portf\u00f6y yap\u0131s\u0131 ve \u00e7ok kanall\u0131 da\u011f\u0131t\u0131m modeli etkili oldu. Prim \u00fcretiminin yakla\u015f\u0131k\u00a0y\u00fczde 63\u2019\u00fc\u00a0acente kanal\u0131ndan elde edilirken,\u00a0broker kanal\u0131 y\u00fczde 120 b\u00fcy\u00fcme\u00a0ile en h\u0131zl\u0131 b\u00fcy\u00fcyen sat\u0131\u015f kanal\u0131 oldu. Bankas\u00fcrans kanal\u0131 ise\u00a0y\u00fczde 24 b\u00fcy\u00fcyerek\u00a0toplam prim \u00fcretiminden\u00a0y\u00fczde 16 pay\u00a0ald\u0131.<\/p>\n

Motor d\u0131\u015f\u0131 bran\u015flarda prim \u00fcretimini\u00a0y\u00fczde 56\u00a0art\u0131ran Neova Sigorta; sa\u011fl\u0131k, tar\u0131m, yang\u0131n ve do\u011fal afetler, sorumluluk, finansal sigortalar, m\u00fchendislik ve ferdi kaza bran\u015flar\u0131nda sekt\u00f6r ortalamas\u0131n\u0131n \u00fczerinde sonu\u00e7lar elde etti.<\/p>\n

\u015eirket, kasko bran\u015f\u0131nda yakla\u015f\u0131k\u00a03 milyar TL\u00a0prim \u00fcretimine ula\u015ft\u0131. Konut sigortalar\u0131nda prim \u00fcretimi\u00a0y\u00fczde 41,4, poli\u00e7e adedi ise\u00a0y\u00fczde 18,6\u00a0artt\u0131. Sa\u011fl\u0131k bran\u015f\u0131nda b\u00fcy\u00fcme\u00a0y\u00fczde 57\u00a0olurken, Tamamlay\u0131c\u0131 Sa\u011fl\u0131k Sigortas\u0131\u2019nda prim \u00fcretimi\u00a0354 milyon TL\u2019yi buldu.<\/p>\n

Finansal sigortalarda\u00a0y\u00fczde 107\u00a0b\u00fcy\u00fcme kaydeden Neova Sigorta, kefalet sigortas\u0131nda prim \u00fcretimini\u00a0y\u00fczde 30\u00a0art\u0131rarak\u00a0y\u00fczde 24,2 pazar pay\u0131yla\u00a0liderli\u011fini s\u00fcrd\u00fcrd\u00fc.<\/p>\n

\u201c\u00d6nceli\u011fimiz b\u00fcy\u00fcmenin niteli\u011fini ve s\u00fcrd\u00fcr\u00fclebilirli\u011fini korumak\u201d<\/strong><\/h4>\n

Neova Sigorta Genel M\u00fcd\u00fcr\u00fc Neslihan Necibo\u011flu<\/strong>, y\u0131l\u0131n ilk yar\u0131s\u0131n\u0131n finansal performans\u0131n yan\u0131 s\u0131ra kurumsal geli\u015fim ve uluslararas\u0131 \u00e7al\u0131\u015fmalar a\u00e7\u0131s\u0131ndan da \u00f6nemli ge\u00e7ti\u011fini belirtti.<\/p>\n

Sekt\u00f6r ortalamas\u0131n\u0131n \u00fczerinde b\u00fcy\u00fcrken k\u00e2rl\u0131l\u0131\u011f\u0131 ve finansal yap\u0131y\u0131 koruduklar\u0131n\u0131 ifade eden Necibo\u011flu, reel b\u00fcy\u00fcme kaydetmelerinin ve pazar paylar\u0131n\u0131n\u00a0y\u00fczde 3,16\u2019ya\u00a0ula\u015fmas\u0131n\u0131n dengeli portf\u00f6y yap\u0131s\u0131 ile etkin risk y\u00f6netiminin sonucu oldu\u011funu s\u00f6yledi.<\/p>\n

Necibo\u011flu, y\u0131l\u0131n ilk yar\u0131s\u0131nda uluslararas\u0131 \u00e7al\u0131\u015fmalar, m\u00fc\u015fteri deneyimi ve kurumsal geli\u015fime odakland\u0131klar\u0131n\u0131 belirterek, \u00f6n\u00fcm\u00fczdeki d\u00f6nemde de bu yap\u0131y\u0131 koruyarak t\u00fcm payda\u015flarla birlikte b\u00fcy\u00fcmeyi s\u00fcrd\u00fcreceklerini kaydetti.<\/p>\n

Uluslararas\u0131 alandaki etkinli\u011fini art\u0131rd\u0131<\/strong><\/h4>\n

Y\u0131l\u0131n ilk yar\u0131s\u0131nda Fitch Ratings, Neova Sigorta\u2019n\u0131n ulusal ve uluslararas\u0131 finansal g\u00fc\u00e7 notlar\u0131n\u0131 y\u00fckseltti.<\/p>\n

\u015eirket ayr\u0131ca kredi sigortas\u0131, kefalet ve politik risk sigortalar\u0131 alan\u0131nda faaliyet g\u00f6steren\u00a0ICISA\u2019ya\u00a0\u00fcye olarak T\u00fcrkiye\u2019yi kurulu\u015f b\u00fcnyesinde temsil eden ilk \u015firket oldu. Neova Sigorta, Lloyd\u2019s piyasas\u0131ndaki konumu ve uluslararas\u0131 i\u015f birlikleriyle k\u00fcresel sigortac\u0131l\u0131k alan\u0131ndaki etkinli\u011fini de art\u0131rd\u0131.<\/p>\n

Acente, m\u00fc\u015fteri deneyimi ve \u00e7al\u0131\u015fan geli\u015fimine odakland\u0131<\/strong><\/h4>\n

Acente kanal\u0131, prim \u00fcretimindeki g\u00fc\u00e7l\u00fc pay\u0131yla y\u0131l\u0131n ilk yar\u0131s\u0131ndaki performans\u0131n temel unsurlar\u0131ndan biri olmay\u0131 s\u00fcrd\u00fcrd\u00fc. T\u00fcrkiye genelinde d\u00fczenlenen\u00a0B\u00f6lge Bulu\u015fmalar\u0131\u00a0kapsam\u0131nda acentelerle bir araya gelinerek \u015firketin \u00f6ncelikleri ve gelecek d\u00f6nem hedefleri payla\u015f\u0131ld\u0131. Acente ileti\u015fimini ve bilgi payla\u015f\u0131m\u0131n\u0131 g\u00fc\u00e7lendirmek amac\u0131yla\u00a0Neova Pusula\u00a0adl\u0131 kurumsal yay\u0131n da hayata ge\u00e7irildi.<\/p>\n

M\u00fc\u015fteri deneyimi alan\u0131nda ise farkl\u0131 i\u015f birimlerinden\u00a022 g\u00f6n\u00fcll\u00fcn\u00fcn\u00a0katk\u0131 sundu\u011fu\u00a0Deneyim El\u00e7ileri Program\u0131\u00a0ile ortak bir m\u00fc\u015fteri deneyimi dili olu\u015fturulmas\u0131na y\u00f6nelik \u00e7al\u0131\u015fmalar y\u00fcr\u00fct\u00fcld\u00fc. \u015eirket ayr\u0131ca poli\u00e7e dok\u00fcmanlar\u0131n\u0131 m\u00fc\u015fteriler i\u00e7in daha sade, anla\u015f\u0131l\u0131r ve eri\u015filebilir hale getirmek amac\u0131yla\u00a0M\u00fc\u015fteri Odakl\u0131 Poli\u00e7e Bas\u0131m Projesi\u2019ni\u00a0uygulamaya ald\u0131.<\/p>\n

\u0130stanbul Finans Merkezi\u2019nde yeni d\u00f6neme ge\u00e7ti<\/strong><\/h4>\n

Neova Sigorta, \u0130stanbul Finans Merkezi\u2019ndeki yeni genel m\u00fcd\u00fcrl\u00fck binas\u0131na ta\u015f\u0131narak ekiplerini i\u015f birli\u011fini ve \u00e7al\u0131\u015fan deneyimini destekleyen yeni \u00e7al\u0131\u015fma ortam\u0131nda bulu\u015fturdu. Yeni genel m\u00fcd\u00fcrl\u00fck binas\u0131, \u015firket a\u00e7\u0131s\u0131ndan yaln\u0131zca fiziksel bir ofis de\u011fi\u015fikli\u011fini de\u011fil, operasyonel verimlilik, \u00e7al\u0131\u015fan deneyimi ve kurum i\u00e7i etkile\u015fimi oda\u011f\u0131na alan yeni bir d\u00f6nemi de beraberinde getirdi.<\/p>\n

\u0130nsan kaynaklar\u0131 alan\u0131ndaki \u00e7al\u0131\u015fmalar\u0131n\u0131 gen\u00e7 yetenek programlar\u0131yla da s\u00fcrd\u00fcren \u015firket,\u00a0NeoWay Kamp\u00fcs\u00a0program\u0131yla \u00fcniversite \u00f6\u011frencilerine uzun d\u00f6nemli deneyim, geli\u015fim ve mentorluk imk\u00e2n\u0131 sundu.<\/p>\n

\u00c7ocuklara sigorta bilincini NeoCan ile anlatt\u0131<\/strong><\/h4>\n

Neova Sigorta, karne d\u00f6nemine \u00f6zel hayata ge\u00e7irdi\u011fi \u00e7al\u0131\u015fmayla \u00e7ocuklar\u0131\u00a0NeoCan\u00a0karakteriyle bulu\u015fturdu.\u00a0Vialand Tema Park\u00a0ile b\u00f6lge m\u00fcd\u00fcrl\u00fcklerinde d\u00fczenlenen etkinliklerin yan\u0131 s\u0131ra dijital kanallarda y\u00fcr\u00fct\u00fclen kampanya kapsam\u0131nda \u00e7ocuklara\u00a0NeoCan oyuncaklar\u0131\u00a0ve\u00a0g\u00fcvence sertifikalar\u0131\u00a0hediye edildi. B\u00f6ylece sigortan\u0131n temel mant\u0131\u011f\u0131, \u00e7ocuklar\u0131n d\u00fcnyas\u0131na uygun, somut ve deneyimlenebilir bir model \u00fczerinden anlat\u0131ld\u0131.<\/p>\n

\u0130tibar ve \u00f6d\u00fcllerle ilk yar\u0131y\u0131 tamamlad\u0131<\/strong><\/h4>\n

Neova Sigorta, T\u00fcrkiye \u0130tibar Akademisi taraf\u0131ndan ger\u00e7ekle\u015ftirilen\u00a0Gen\u00e7lik Endeksi G-250\u00a0ara\u015ft\u0131rmas\u0131nda sigorta kategorisinde gen\u00e7lerin tercih etti\u011fi markalar aras\u0131nda yer ald\u0131.<\/p>\n

\u015eirket ayr\u0131ca y\u0131l\u0131n ilk yar\u0131s\u0131nda m\u00fc\u015fteri deneyimi, teknoloji ve ileti\u015fim alan\u0131ndaki \u00e7al\u0131\u015fmalar\u0131yla\u00a0A.C.E. Awards,\u00a0CIO \u00d6d\u00fclleri\u00a0ve\u00a0WSpark Awards\u00a0kapsam\u0131nda \u00f6d\u00fcllere lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n

\n

Tweet<\/a><\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"

Neova Sigorta, 2026 y\u0131l\u0131n\u0131n ilk alt\u0131 ay\u0131nda toplam prim \u00fcretimini ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 40,9 art\u0131rarak 19,9 milyar TL\u2019ye \u00e7\u0131kard\u0131. \u015eirketin aktif b\u00fcy\u00fckl\u00fc\u011f\u00fc 58,9 milyar TL\u2019ye, \u00f6zkaynaklar\u0131 11,2 milyar TL\u2019ye ula\u015f\u0131rken, d\u00f6nem k\u00e2r\u0131 da y\u00fczde 107 art\u0131\u015fla 2,5<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-798","post","type-post","status-publish","format-standard","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=798"}],"version-history":[{"count":0,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/798\/revisions"}],"wp:attachment":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}