{"id":842,"date":"2026-08-13T11:36:47","date_gmt":"2026-08-13T08:36:47","guid":{"rendered":"https:\/\/sigorta.nesiblog.com\/?p=842"},"modified":"2026-08-13T11:36:47","modified_gmt":"2026-08-13T08:36:47","slug":"allianz-turkiye-yapay-zeka-ve-veriye-15-milyon-euroyu-asan-yatirim-yapti","status":"publish","type":"post","link":"https:\/\/sigorta.nesiblog.com\/?p=842","title":{"rendered":"Allianz T\u00fcrkiye yapay zek\u00e2 ve veriye 15 milyon euroyu a\u015fan yat\u0131r\u0131m yapt\u0131"},"content":{"rendered":"

Allianz T\u00fcrkiye, son be\u015f y\u0131lda yapay zek\u00e2 ve veri alan\u0131nda 15 milyon euroyu a\u015fan yat\u0131r\u0131m ger\u00e7ekle\u015ftirdi. Hasar karar s\u00fcrelerini 5 kat k\u0131saltan, ticari teklif haz\u0131rlama s\u00fcresini 4 saatten 15 dakikaya indiren yapay zek\u00e2 uygulamalar\u0131, bug\u00fcne kadar 20 milyon euronun \u00fczerinde de\u011fer yaratt\u0131. \u015eirket, \u00fcretken yapay zek\u00e2 ve Agentic AI uygulamalar\u0131n\u0131 yayg\u0131nla\u015ft\u0131rarak yapay zek\u00e2y\u0131 m\u00fc\u015fteri deneyiminden risk y\u00f6netimine, operasyonlardan \u00e7al\u0131\u015fan yetkinliklerine kadar i\u015f s\u00fcre\u00e7lerinin geneline ta\u015f\u0131may\u0131 hedefliyor.<\/strong><\/h4>\n

Yapay zek\u00e2, sigorta sekt\u00f6r\u00fcnde teknoloji yat\u0131r\u0131mlar\u0131n\u0131n \u00f6tesine ge\u00e7erek rekabet avantaj\u0131n\u0131 belirleyen unsurlardan biri haline gelirken Allianz T\u00fcrkiye de 2018\u2019den bu yana geli\u015ftirdi\u011fi veri ve analitik altyap\u0131s\u0131 \u00fczerine kurdu\u011fu yapay zek\u00e2 d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc s\u00fcrd\u00fcr\u00fcyor.<\/p>\n

\u015eirket, son be\u015f y\u0131lda yapay zek\u00e2 ve veri alan\u0131nda 15 milyon euroyu a\u015fan yat\u0131r\u0131m yapt\u0131. Yat\u0131r\u0131mlar; m\u00fc\u015fteriyi daha iyi anlayarak daha ki\u015fisel hizmet sunmak, riskleri ve suistimali daha do\u011fru \u00f6ng\u00f6rmek, operasyonel kararlar\u0131 h\u0131zland\u0131rmak ve \u00e7al\u0131\u015fanlar\u0131n teknolojiyle birlikte daha y\u00fcksek katma de\u011fer \u00fcretmesini sa\u011flamak olmak \u00fczere d\u00f6rt stratejik hedef \u00fczerine \u015fekillendi.<\/p>\n

Yapay zek\u00e2 uygulamalar\u0131 20 milyon euronun \u00fczerinde de\u011fer yaratt\u0131<\/strong><\/h4>\n

Allianz T\u00fcrkiye, yapay zek\u00e2 yat\u0131r\u0131mlar\u0131n\u0131n ba\u015far\u0131s\u0131n\u0131 kullan\u0131lan model say\u0131s\u0131ndan ziyade ortaya \u00e7\u0131kan i\u015f sonu\u00e7lar\u0131 \u00fczerinden de\u011ferlendiriyor. Yapay zek\u00e2 destekli uygulamalar bug\u00fcn hasardan fiyatlamaya, ticari tekliflerden sa\u011fl\u0131k provizyonlar\u0131na, dok\u00fcman i\u015flemeden m\u00fc\u015fteri terk \u00f6ng\u00f6r\u00fclerine kadar geni\u015f bir alanda kullan\u0131l\u0131yor.<\/p>\n

Bu uygulamalarla hasar karar s\u00fcreleri 5 kat k\u0131sal\u0131rken, ticari teklif haz\u0131rlama s\u00fcresi 4 saatten 15 dakikaya indi. Dok\u00fcman i\u015fleme s\u00fcre\u00e7lerinde y\u00fczde 99 do\u011fruluk seviyesine ula\u015f\u0131l\u0131rken, yapay zek\u00e2 destekli doland\u0131r\u0131c\u0131l\u0131k tespit modellerinin ba\u015far\u0131 oran\u0131 y\u00fczde 30 artt\u0131. Yapay zek\u00e2 uygulamalar\u0131n\u0131n bug\u00fcne kadar yaratt\u0131\u011f\u0131 de\u011fer ise 20 milyon euronun \u00fczerine \u00e7\u0131kt\u0131.<\/p>\n

Yapay zek\u00e2 m\u00fc\u015fteri ihtiya\u00e7lar\u0131n\u0131 \u00f6nceden anlamak i\u00e7in kullan\u0131l\u0131yor<\/strong><\/h4>\n

Allianz T\u00fcrkiye, b\u00fcy\u00fck dil modelleri ve \u00fcretken yapay zek\u00e2dan yaln\u0131zca otomasyon amac\u0131yla de\u011fil, m\u00fc\u015fteri davran\u0131\u015flar\u0131n\u0131 ve deneyim alanlar\u0131n\u0131 daha iyi anlamak i\u00e7in de yararlan\u0131yor.<\/p>\n

\u00c7a\u011fr\u0131 merkezi verileri \u00fczerinde ger\u00e7ekle\u015ftirilen geli\u015fmi\u015f analizlerle tekrar eden ihtiya\u00e7lar\u0131n, sorun alanlar\u0131n\u0131n ve m\u00fc\u015fteri beklentilerinin daha erken g\u00f6r\u00fcn\u00fcr hale gelmesi sa\u011flan\u0131yor. B\u00f6ylece yapay zek\u00e2, mevcut s\u00fcre\u00e7leri h\u0131zland\u0131rman\u0131n yan\u0131 s\u0131ra \u00fcr\u00fcn, hizmet ve m\u00fc\u015fteri deneyiminin yeniden tasarlanmas\u0131na da girdi sa\u011fl\u0131yor.<\/p>\n

Sa\u011fl\u0131k sigortalar\u0131nda kullan\u0131lan Smart STP sistemi, provizyon s\u00fcre\u00e7lerini saniyeler i\u00e7inde sonu\u00e7land\u0131r\u0131yor. Yapay zek\u00e2 destekli suistimal tespit modelleri ise hem m\u00fc\u015fterilerin hem de sigorta havuzunun korunmas\u0131na katk\u0131da bulunuyor. Bu uygulamalarla daha h\u0131zl\u0131 i\u015flemin yan\u0131 s\u0131ra daha tutarl\u0131 kararlar al\u0131nmas\u0131, risklerin daha do\u011fru de\u011ferlendirilmesi ve daha g\u00fcvenilir bir m\u00fc\u015fteri deneyimi olu\u015fturulmas\u0131 ama\u00e7lan\u0131yor.<\/p>\n

300\u2019\u00fcn \u00fczerinde yaz\u0131l\u0131mc\u0131 AI-assisted yakla\u015f\u0131m\u0131n\u0131 kullan\u0131yor<\/strong><\/h4>\n

Allianz T\u00fcrkiye\u2019nin yapay zek\u00e2 d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fcn bir di\u011fer aya\u011f\u0131n\u0131 yaz\u0131l\u0131m geli\u015ftirme s\u00fcre\u00e7leri olu\u015fturuyor. \u015eirkette 300\u2019\u00fcn \u00fczerinde yaz\u0131l\u0131mc\u0131, g\u00fcnl\u00fck i\u015f ak\u0131\u015flar\u0131nda AI-assisted yaz\u0131l\u0131m geli\u015ftirme yakla\u015f\u0131m\u0131ndan yararlan\u0131yor. \u00d6n y\u00fcz, mobil ve backend geli\u015ftirmeden test ve kalite g\u00fcvence s\u00fcre\u00e7lerine kadar 15\u2019in \u00fczerinde coding agent aktif olarak kullan\u0131l\u0131yor.
\u015eirket, yaz\u0131l\u0131m geli\u015ftirme ya\u015fam d\u00f6ng\u00fcs\u00fcndeki her iki aktiviteden birinin GenAI destekli y\u00fcr\u00fct\u00fclmesini ve bu alanda y\u00fczde 50 verimlilik art\u0131\u015f\u0131 elde edilmesini hedefliyor.<\/p>\n

Bir sonraki a\u015famada ise Agentic AI tabanl\u0131 \u00e7al\u0131\u015fma modellerine ge\u00e7ilmesi planlan\u0131yor. Bu modelle belirli g\u00f6revleri planlayabilen ve y\u00fcr\u00fctebilen yapay zek\u00e2 ajanlar\u0131n\u0131n insan uzmanl\u0131\u011f\u0131 ve g\u00f6zetimiyle birlikte \u00e7al\u0131\u015ft\u0131\u011f\u0131 yeni bir m\u00fchendislik yap\u0131s\u0131n\u0131n olu\u015fturulmas\u0131 ama\u00e7lan\u0131yor.<\/p>\n

\u201cAI for All\u201d ile d\u00f6n\u00fc\u015f\u00fcm kurum geneline yay\u0131l\u0131yor<\/strong><\/h4>\n

Allianz T\u00fcrkiye, yapay zek\u00e2 d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc yaln\u0131zca teknoloji ekiplerinin sorumlulu\u011funda bir s\u00fcre\u00e7 olarak ele alm\u0131yor. \u015eirketin \u201cAI for All\u201d program\u0131yla \u00e7al\u0131\u015fanlar\u0131n yapay zek\u00e2y\u0131 etkin, do\u011fru ve sorumlu bi\u00e7imde kullanabilmesi ve veri odakl\u0131 karar alma k\u00fclt\u00fcr\u00fcn\u00fcn kurum geneline yay\u0131lmas\u0131 hedefleniyor.<\/p>\n

Yapay zek\u00e2n\u0131n sigortac\u0131l\u0131kta daha geni\u015f \u00f6l\u00e7ekte kullan\u0131lmas\u0131n\u0131n h\u0131z ve verimlili\u011fin yan\u0131 s\u0131ra veri g\u00fcvenli\u011fi, a\u00e7\u0131klanabilirlik, etik kullan\u0131m ve insan g\u00f6zetimini de kritik hale getirdi\u011fi yakla\u015f\u0131m\u0131yla hareket eden Allianz T\u00fcrkiye, teknolojiyi insan karar\u0131n\u0131n yerine ge\u00e7en de\u011fil, insan karar\u0131n\u0131 g\u00fc\u00e7lendiren bir yetkinlik olarak konumland\u0131r\u0131yor. Teknolojik \u00f6l\u00e7eklenme ve sorumlu kullan\u0131m, \u015firketin d\u00f6n\u00fc\u015f\u00fcm program\u0131n\u0131n birbirini tamamlayan iki unsuru olarak ele al\u0131n\u0131yor.<\/p>\n

\u201cYapay zek\u00e2da rekabet, teknolojiyi m\u00fc\u015fteri de\u011ferine d\u00f6n\u00fc\u015ft\u00fcrebilme yar\u0131\u015f\u0131\u201d<\/strong><\/h4>\n

Allianz T\u00fcrkiye CEO\u2019su Tolga G\u00fcrkan<\/strong>, yapay zek\u00e2 d\u00f6n\u00fc\u015f\u00fcm\u00fcne ili\u015fkin \u015fu de\u011ferlendirmede bulundu:
\u201cBug\u00fcn yapay zeka art\u0131k bir teknoloji ba\u015fl\u0131\u011f\u0131 de\u011fil, rekabetin oynand\u0131\u011f\u0131 yeni zemin. Ancak ger\u00e7ek fark, teknolojiye sahip olmakla de\u011fil; onu \u00f6l\u00e7ekleyerek m\u00fc\u015fteriye ve i\u015fe somut de\u011fer \u00fcretebilmekle ortaya \u00e7\u0131k\u0131yor. Biz yapay zek\u00e2y\u0131 yaln\u0131zca daha h\u0131zl\u0131 i\u015flem yapmak i\u00e7in de\u011fil; riskleri daha do\u011fru \u00f6ng\u00f6rmek, m\u00fc\u015fterilerimizi daha iyi anlamak, \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131n kararlar\u0131n\u0131 g\u00fc\u00e7lendirmek ve sigortac\u0131l\u0131\u011f\u0131 daha eri\u015filebilir ve ki\u015fisel hale getirmek i\u00e7in kullan\u0131yoruz. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde \u00fcretken yapay zeka ve Agentic AI bu d\u00f6n\u00fc\u015f\u00fcm\u00fc daha da h\u0131zland\u0131racak. Bunu yaparken \u015feffafl\u0131k, etik yakla\u015f\u0131m, veri g\u00fcvenli\u011fi ve insan g\u00f6zetiminden taviz vermeyece\u011fiz. \u00c7\u00fcnk\u00fc bizim i\u00e7in yapay zekan\u0131n ba\u015far\u0131s\u0131, teknoloji ne kadar geli\u015fmi\u015f olursa olsun, sonunda m\u00fc\u015fteriye ve insana ne kadar de\u011fer katt\u0131\u011f\u0131yla \u00f6l\u00e7\u00fcl\u00fcyor.\u201d<\/p>\n

Yeni hedef yapay zek\u00e2y\u0131 kurum \u00e7ap\u0131nda \u00f6l\u00e7eklemek<\/strong><\/h4>\n

Allianz T\u00fcrkiye, \u00f6n\u00fcm\u00fczdeki d\u00f6nemde ba\u015far\u0131l\u0131 yapay zek\u00e2 kullan\u0131m \u00f6rneklerini tekil uygulamalar olmaktan \u00e7\u0131kararak kurum \u00e7ap\u0131nda \u00f6l\u00e7eklenebilir yetkinliklere d\u00f6n\u00fc\u015ft\u00fcrmeye odaklanacak.<\/p>\n

\u00dcretken yapay zek\u00e2 ve Agentic AI\u2019\u0131n yaz\u0131l\u0131m geli\u015ftirme, m\u00fc\u015fteri etkile\u015fimi, operasyonel karar alma ve risk y\u00f6netiminde daha yayg\u0131n kullan\u0131lmas\u0131 hedefleniyor. Bu d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde yarat\u0131lan finansal de\u011ferin yan\u0131 s\u0131ra m\u00fc\u015fteri deneyimi, karar kalitesi ve \u00e7al\u0131\u015fan verimlili\u011fi de birlikte takip edilecek.<\/p>\n

\n

Tweet<\/a><\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"

Allianz T\u00fcrkiye, son be\u015f y\u0131lda yapay zek\u00e2 ve veri alan\u0131nda 15 milyon euroyu a\u015fan yat\u0131r\u0131m ger\u00e7ekle\u015ftirdi. Hasar karar s\u00fcrelerini 5 kat k\u0131saltan, ticari teklif haz\u0131rlama s\u00fcresini 4 saatten 15 dakikaya indiren yapay zek\u00e2 uygulamalar\u0131, bug\u00fcne kadar 20 milyon euronun \u00fczerinde<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-842","post","type-post","status-publish","format-standard","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/842","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=842"}],"version-history":[{"count":0,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=\/wp\/v2\/posts\/842\/revisions"}],"wp:attachment":[{"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=842"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=842"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sigorta.nesiblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=842"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}